Complete the company profiles first
We review the company name, logo, cover, description, product range, website, address and contact details on Facebook and LinkedIn, then complete page setup and account management. Credentials, products and after-sales information agree with the website. Equipment and factory photography support the profile and posts. Your business retains the account information, and the operating record identifies the updates.
Four monthly posts around a useful sales subject
The monthly plan draws on the 200-term keyword plan, purchasing prompts, current products and sales questions. Each of the 4 posts includes a topic, image, English copy, destination and response route. It is adapted for Facebook and LinkedIn, producing 8 placements per month and 48 posts in 96 placements per year.
SANY’s HBT5008C-6Y provides a published example: rated power of 66 kW, maximum output pressure of 8 MPa and theoretical output of 55 m³/h in low-pressure mode. Topics can explain those fields, pipeline information needed for a quotation, wear-part identification and delivery preparation. Actual posts use your supplied models, technical documents and real photographs, linking the appropriate website content.
Write for each platform’s readers
Facebook posts emphasise applications, equipment details, deliveries and accessible technical explanations. LinkedIn posts add procurement, project and engineering context for technical, purchasing and dealer audiences. Links identify platform and topic. The landing page continues the subject, giving sales useful context from the source and page viewed.
Deliver 60 external publication URLs each month
The service arranges 60 external links per month, primarily through blog publishing. Topics draw on applications, technical questions, company material and publishable projects. Every record includes the publication, URL, title, destination, date, link attributes and review status. Articles address the publication’s readers and cite their material; advertising and sponsorship use the appropriate link treatment. Monthly reporting also examines referral visits and the associated pages.
Two customer-feedback sessions per channel each month
We complete Trustpilot company information and maintain the available Facebook review feature. Each channel receives 2 customer-feedback operating sessions per month, or 24 per year. Sessions cover invitations to people with real business experience, responses to received feedback, profile checks and the resulting records. Customers submit their own experience; monthly reporting distinguishes work performed from new reviews received.
Monthly reporting and quarterly online reviews
One report each month covers keyword visibility and position records, visitors, interactions, referral sources, enquiries, published content and external URLs. It explains completed work, pages receiving visits and relevant enquiries identified by sales. Every three months, a quarterly report and online meeting examine changes, results and the next work programme.
Connect content with the sales journey
An equipment company searching for construction equipment social media management or equipment SEO content services can use this page to assess delivery and quantities. Its overseas buyers arrive through product searches, social posts, industry articles or brand queries, then inspect models, technical documents and company information before enquiring. Social and website records connect those steps.
Material needed each month
Please supply priority products, technical updates, publishable application and shipment photographs, common sales questions and recent enquiry feedback. At the start, we also need company information, account access and website analytics access. Your team checks models, figures and business details in the proposed topics and copy before publication.
Model specifications and content example
These published specifications illustrate product-information work. Client projects use their actual models and configurations.
| Brand and model | Specification | Published value |
|---|---|---|
| SANY HBT5008C-6YSANY global product specificationManufacturer source | Theoretical output at low pressure | 55 m³/h |
| Maximum delivery pressure | 8 MPa | |
| Rated power | 66 kW |
SANY HBT5008C-6Y：55 m³/h is the theoretical output in low-pressure mode. Maximum pressure is a separate specification; state the operating conditions for each. An example of separating flow, pressure and power on a trailer-pump page, with pumping distance, pipeline and concrete information included in the enquiry.
Sources checked: 2026-09-21 · Published models illustrate specification and content work. Client projects use the models and documents in the client’s actual range.
Published service standard
| Service | Monthly quantity | Annual or cycle basis |
|---|---|---|
| Social content production | 4 posts | 48 posts per year |
| Facebook + LinkedIn publishing | 8 placements | 4 posts adapted to both platforms; 96 placements per year |
| External content publishing | 60 links | Mainly blog placements; every publication URL supplied |
| Trustpilot genuine-customer feedback operations | 2 sessions | 24 sessions per year; new reviews recorded separately |
| Facebook genuine-customer feedback operations | 2 sessions | 24 sessions per year; new reviews recorded separately |
| Operating report | 1 report | Online document delivered to the designated contact |
| Quarterly online review | 1 per quarter | Quarterly report, discussion and next programme |
Example monthly plan for a concrete-pump business
| Week | Topic and material | Search or purchasing question | Destination |
|---|---|---|---|
| Week 1 | Model information: explain power, output pressure and output using literature and equipment photographs | HBT5008C-6Y specifications | Model page and technical literature |
| Week 2 | Site preparation: use a pipeline diagram to explain quotation inputs | What pipeline and site information is needed to select a concrete trailer pump? | Application and quotation guidance |
| Week 3 | Parts checks: explain the identification material for wear plates and cutting rings | concrete pump wear plate compatibility | Parts fitment and enquiry page |
| Week 4 | Delivery preparation: use publishable configuration lists, shipment documents and support information | trailer concrete pump supplier | Company, delivery and support pages |
Separating delivery from outcomes
| Record | Fields | Use |
|---|---|---|
| Work completed | Page updates, 4 posts, 8 placements, 60 links and customer-feedback work | Check each delivered item |
| Search evidence | Queries, impressions, clicks, positions and reporting scope | Select the next pages and topics |
| Website and social data | Sources, landing pages, visitors, interactions and link visits | Identify topics producing site visits |
| Enquiry evidence | Stored forms, contact clicks and sales-qualified requirements | Follow opportunities entering the sales process |
Execution sequence and deliverables
| Stage | Work | Output |
|---|---|---|
| First-month setup | Review company information, account access and profiles; connect the website content plan. | Facebook/LinkedIn profiles and base information |
| Start of each month | Discuss models, markets and sales feedback; agree 4 topics and their destination pages. | Post plan and material requests |
| Weekly work | Check images, models and English copy; distribute posts and external content in stages. | Live posts and publication URLs |
| Twice monthly per review channel | Handle Trustpilot and Facebook feedback invitations, replies and profile upkeep. | Activity records and actual review changes |
| Month end | Compile search, visits, interactions, enquiries and all completed work. | One monthly report |
| Every three months | Discuss changes, results and sales feedback online; revise the next quarter’s topics. | Quarterly report and next tasks |
What you receive
- Facebook and LinkedIn profile presentation, setup and account management
- 4 monthly posts in 8 placements; 48 posts and 96 placements annually
- 60 monthly external publication URLs and destination list
- 2 monthly genuine-customer feedback sessions each for Trustpilot and Facebook
- 1 monthly search, visit, engagement, enquiry and work report
- 1 quarterly online review and next-stage editorial programme
Common questions
Why do 4 posts produce 8 placements?
We create 4 topics per month, adapt them for Facebook and LinkedIn, and publish each on both platforms. Production and distribution are counted separately: 48 posts and 96 placements annually.
What do the 2 monthly feedback sessions involve?
Each platform has two scheduled sessions for genuine-customer invitations, responses to received feedback and profile maintenance. Reports show the work and list actual new customer reviews separately.
How do external articles relate to the website?
Topics come from the month’s priority models, applications and buying questions and link the relevant pages. Titles, publication URLs, dates and destinations are supplied for review and referral tracking.
Can we use only the social or content service?
Yes. The working scope reflects your existing team and website. The initial discussion establishes responsibilities, material contacts and account access, and the quotation covers the services selected.
References: Google Search Central: link and content spam policies / Trustpilot: guidelines for businesses, June 2026 / SANY HBT5008C-6Y official specifications